Introduction
When you're considering all of the factors that go into building a team or a business, creating a logo might not seem like a top priority. "Maybe I don't even need a logo at all," a little voice is whispering in the back of your mind. Don't listen to that voice; he couldn’t be more wrong. Having a logo is an integral part of making your team or business a successful one – as per team/business performance.
So, why is a logo important?
Because it grabs attention, makes a strong first impression, is the foundation of your brand identity, is memorable, separates you from competition, fosters brand loyalty, and is expected by your audience.
IRDO is coming up with Logo Design Challenge which is organised under IRDO TALENT CARNIVAL to give the right platform for talented creators and designers like to develop your logo designing skills and grab come exciting prizes.
Rules of the Competition
- Every contestant needs to submit logos on the basis of below mentioned topics. Participant need to design RPF log which is compulsory to design.
- Research Fellowship Program (RPF) logo – Research fellowship program is a student friendly program where engineering students interested in research & development form their team and do the research on futuristic goals for betterment of society.
- Other logos (need to choose any two logos mentioned below)
- Go-kart team logo
- Quad team logo
- Student formula team logo
- Baja team logo
- Trike bike team logo
- Effi-cycle team logo
- E-bike team logo
- 4x4 off-road rally car team logo
- Participants need to design three logos one for Research Fellowship program which is compulsory to design and another two logos as per participant interest.
- Participants registering for this challenge needs to submit minimum 1 and maximum 3 logos which should be mailed to info.isnee@gmail.com on or before 30th September 2020.
- Logo should be in white background and in jpg format.
- The submitted logo will be uploaded on our Instagram https://www.instagram.com/isnee_india/ (@8 pm every day).
- Fully copied logo from any source will be discarded and leads you to disqualification.
- You can be contacted by our officials seeking explanation over submitted logo. Your submission stands discarded if you fail to justify your work.
- ISNEE MOTORSPORTS & IRDO reserves all the rights to increase registration limit, modify rules, postpone the competition for advancement of participant as well as fair and healthy competition.
- ISNEE MOTORSPORTS & IRDO reserves all the rights to cancel the registration or disqualify any participant(s) failing to follow the guidelines/rules of the competition.
Apply Now
PDS (Points Distribution System)
1- Logo Submission- logo submitted on or before the deadlines will be considered for the contest, post deadline submissions will be discarded. Points distribution will be done as follows:
| Activity |
Points |
| Instagram Score |
30 |
| Logo Tagline |
05 |
| Jury's Score |
65 |
| Grand Total |
100 |
2- Logo Tagline- Every logo must be designed with unique tagline.
3- Instagram Scoring-
- Per reaction (i.e. love) - 2 points
- Per share- 4 points
- The contest starts on 30th September 2020 Tentatively, at 8:00 pm.
- The uploads on Instagram of 1st day will result on the day 7th, 8:00 pm.
Instagram Scoring Formula: Insta Score = 30 X (INSTAyours / INSTAmax)
Where-
INSTAyours - Your Instagram Score
INSTAmax - Maximum Instagram Score
3- Jury's Score- Jury evaluates your logo based on following criteria-
| Elements |
Marks |
| Timely Submission |
05 |
| Creativity and uniqueness |
10 |
| Logo designing |
20 |
| Logo Designing Skills |
20 |
| Viewer Perception |
10 |
| Grand Total |
65 |
Prize
| Winner |
Deadline |
| 2000 INR |
1000 INR |
| 30% on IRDO webinars |
20% on IRDO webinars |
| Certificate of Excellence |
Certificate of Excellence |
| Photo in IRDO achiever's gallery |
Photo in IRDO achiever's gallery |